Wednesday 11 April 2012

Competitive Analysis


One of the biggest competitors for iHealthy is Nike. Nike and Apple together have created “Nike + iPod” app. This app allows its users to work out on the go or even at the gym and get all the vital information on your iPod or iPhone through the use of Nike+ shoes and the sensor. The sensor is placed inside the shoe throughout the workout routine; the senor connects to an apple product and sends the information. After the workout the iPod or iPhone can be synced to either a Mac or PC computer and will wirelessly send all the data to nikeplus.com, where the user can check stats and trends to their workout over a period of time. The stats included in this application are the amount of time, distance, the pace at which the workout was done and the calories burned.  

No comments:

Post a Comment